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SCRM Champion


From Spam to Strategy: Rethinking Bulk Messaging
Blasting message by bulk always been known as the dirty way in the world of digital marketing. Most perceiving it as shady scams, pointless promotion or some irrelevant forwards. When done in repeat succession, it’s called spam. However, with a better twist, bulk messaging doesn’t have to be spammy if to certain extent the right strategy been applied. When used it right, it’s one of the fastest, most scalable, and cost-effective. The difference between usual spam with smart b
Oct 23 min read


The Rise of AI-Powered Unified Messaging: Redefining Cross-Border Customer Engagement
As companies increasingly navigate global markets, delivering seamless, multilingual customer support across fragmented messaging platforms has become a strategic imperative.
Sep 252 min read


Google Translation vs AI Translation
Google Translate has been a staple tool for quick translations. It’s fast and convenient especially when travelling and try to understand foreign languages on the menus or locations. As convenient as it is, it still have one major drawbacks which it often sounds robotic in conversation. Nouns are all over the places when try to translate the whole paragraph. It will be truly confusing to understand what it really want to tell even been translated.
Sep 253 min read


Multi Account Management: It's A Necessity, Not A Luxury
Managing multiple account at once seems luxury but it's actually necessity.
Aug 52 min read


Say It Once, Reach Everyone!
Broadcast tool might be a common tool for every CRM as one of most crucial tool to extend your reach. Whether through messaging platforms or just email & SMS, CRM tools have specialized broadcast features for every occasions. Widely been used to announce new product, running a flash sale, or simply reminding everyone of next big thing. Blasting it once is more than enough to stay on everyone mind. Let say it as one shot you could not miss. If it hit, it will be on your audien
Jul 223 min read


Not Your Average CRM: Tailored for Asia’s Messaging-First Markets
Different regions having a very different marketing approach. While email marketing been used more on west regions, Asia more preferred...
Jul 222 min read


From Typing to Talking: Rise of the Virtual Talker
You entered a site, you looking for something but it isn’t there. Then you spotted a message icon floating at the right bottom corner of...
May 223 min read


Deleted, But Not Forgotten
With the emergence of IG Stories, vanishing Tweets on X or short-lived Reels, not every digital content are meant to last. It embraced the way where “post fast, delete faster”, just as story which last only 1 day.
May 163 min read


Hashtag Graveyards: Bury These Tags Before They Bury Your Engagement
On any social media platforms, there once ruling your feed for a long time, the hashtags such as #YOLO, #SWAG, #NoFilter, such that on...
May 163 min read


How to Be Everywhere at Once: Mastering Multiple Social Media Accounts for Business
Seeing by nowadays where it’s almost inevitable to stumble across any of social media platforms. While for an individual, it’s completely normal to have more than 2 social media accounts. While for businesses, they can did that too but to reach a wider audiences, it become a requirement to have all as much accounts on any social media sites as possible.
Apr 293 min read


Same Same But Different: Winning Hearts Across Borders
Ever seen how fast a global brand able to grow so fast locally and almost can make others feel it’s a local brand? Yes it is as it applying the transnational marketing strategies which comes with striking the right balance between keeping a consistent global identity while having the unique local cultural taste on it too. Major brands that applied this will most likely stay relevant and blend well with the local taste.
Apr 293 min read


If Your CRM Had a Personality, Would It Ghost You?
You may been there before, it was great for the very start, close with another. The next day, it left you high & dry, feeling whole empty inside. But what if the one that done this isn’t a person but it’s actually your CRM that is ghosting you. Your CRM used to be quick to respond and everything just go smoothly, then in all sudden, just goes silent.
Apr 293 min read


From Invisible to Iconic: Build Your Personal Brand Effortlessly with Marketing Automation
Building a personal brand has become one of the most powerful ways to stand out in a world with million others, doing the same as yours (You make cake? I make cake too!). Whether you’re a professional, entrepreneur, or freelancer, your personal brand is the key to unlocking new opportunities, building trust, and establishing yourself as an authority in your field. But let’s face it, cultivating a personal brand can feel daunting yet rewarding.
Apr 293 min read


Unified Messaging Platforms Meet AI: A Smarter Way to Connect
Having everything in one place allows businesses to respond more quickly and having a clearer record for everything. This means no more missed messages or repeated inquiries. This is where a singular platform where unified all of messaging platforms comes in play, it guarantees that every interaction is seamless, consistent, and professional.
Apr 293 min read


Revolutionizing Multi-Account Management Through Automation
Managing multiple accounts across various platforms can quickly become a logistical nightmare. Constantly switching between profiles, organizing data, and avoiding bans due to suspicious activity can be both time-consuming and risky. This is where automation comes in to transform multi-account management, turning chaos into order and inefficiency into productivity.
Apr 292 min read


B2B Influencer Marketing: Transforming Professional Engagement
In recent years, influencer marketing is now moving beyond fashion, beauty, and lifestyle to gain a good foothold in the B2B sector. B2B influencer marketing is emerging as a potent solution to enhance trust, flood messages, and create meaningful connections.
Apr 283 min read
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